ABC Tries to Bring Advertisers Back to the Future

The network promoted reboots of “Roseanne” and “American Idol,” as well as a musical based on “The Little Mermaid,” during its presentation to advertisers.
By JOHN KOBLIN and SAPNA MAHESHWARI from NYT
Business Day

from Contributed via Business News on May 17, 2017 at 04:59AM

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